By Andrew Abela
Providing a brand new, fascinating method of the regularly traditional perform for growing shows, this re-creation to a favored source has compiled its fabric from greater than 2 hundred study stories within the fields of verbal exchange, advertising, psychology, multimedia, and legislations. The e-book demonstrates the best way to adapt a presentation to assorted viewers character personal tastes, what position the information should still play and what kind of of it can be crucial, the way to flip info right into a tale, and the way to layout persuasive-yet-comprehensible visible layouts.
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Additional resources for Advanced Presentations by Design: Creating Communication that Drives Action
Different personality types like to receive information in different ways, and are influenced accordingly. 1 As we noted above, in many cases, you are likely to have a mixture of personality types in your audience. In these cases you will need to design your presentation to appeal to all the types that could be present. There will probably also be some people present whose personality types you do not know. The implication here is similar: when you expect to have unknown personality types in your audience, you should design your presentation to appeal to all possible types, so that which ever one the person turns out to have, you’ll be covered.
If you have a boss who is always pushing you to include an executive summary of your presentations or memos up-front, that boss is very likely a judger. Perceivers Perceivers, on the other hand, want to know that you have considered all available options, and they would like to know what those options are. They want to be sure that you are not being too hasty in your recommendations and jumping to conclusions. Both Judgers and Perceivers Together It is possible to satisfy both. The way to do this is to present your conclusions and the alternatives you considered, right up-front, on the first page.
They need to know what your main point is, instantly. If you have a boss who is always pushing you to include an executive summary of your presentations or memos up-front, that boss is very likely a judger. Perceivers Perceivers, on the other hand, want to know that you have considered all available options, and they would like to know what those options are. They want to be sure that you are not being too hasty in your recommendations and jumping to conclusions. Both Judgers and Perceivers Together It is possible to satisfy both.